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The Role of Geotargeting in Enhancing Customer Retention in Telecom

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Customer retention has always been a critical metric for success in the telecom industry. With intense competition, saturated markets, and customers increasingly demanding personalized experiences, retaining loyal customers has become more challenging. This is where geotargeting, a capability of Evolution’s Customer Engagement Platform, offers a transformative opportunity for telecom operators to engage, delight, and retain customers.

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Written by Digital Rishabh

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