proto boost
When it comes to launching a new business, the first step is often the hardest: turning a raw idea into something actionable. That’s exactly what Protoboost is built to help you do.
What is Protoboost?
Protoboost is an innovative platform designed for entrepreneurs, creators, and problem solvers to analyze and validate business ideas. It helps you define your idea, clarify your audience, and reframe your thinking so you can turn concepts into market-ready opportunities. Whether you’re dreaming big or just starting small, Protoboost gives structure to your creativity.
Watch: “Tell Us Your Idea” — Protoboost
Watch on YouTube or view below:
Step 1: Tell Protoboost Your Idea
The first step in any Protoboost analysis is simple: tell the system what business idea you’re analyzing. Just a sentence or two is all you need.
In the explainer video, the example used is a creative one:
A home goat yoga service.
“It’s Uber meets goat yoga.”
For a monthly fee, the service delivers a goat to your home and gives you access to virtual goat yoga sessions led by experienced instructors. It’s unique, engaging, and memorable.
Once you’ve typed in your business idea, you click “Save and Submit.”
Step 2: Reframe It as a “How Might We” Question
The next step is where things get interesting. Protoboost asks you to restate your idea as a “How Might We” question.
Why does this matter?
Because it shifts your focus from simply launching a solution to solving a real problem. This mindset helps:
- Refine your idea
- Define your audience
- Identify your customer’s true needs
In the video, the target audience is stay-at-home moms. So the refined question becomes:
“How might we help stay-at-home mothers practice goat yoga from their homes?”
This small shift makes a big difference — it reframes the business in a customer-focused way.
Once you’re happy with your question, simply click “Submit.”
Why This Matters
Whether your idea involves goat yoga or the next tech startup, Protoboost guides you to think more critically, more strategically, and more creatively. It helps ensure that your big idea doesn’t just sound good — it actually solves a problem people care about.
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